Partners & Associates

Richard is a Partner of E-CRM Solutions. He is also the non-executive Chairman of Innovantage a business intelligence company and a non-executive director of Innovecom a computer networking company. He also does business and marketing consultancy.

Previously he was Managing Director of Person to Person Services Ltd. a major face-to-face fundraising company for charities and before that a Partner & Director of R. P. M. Business Strategies & Solutions, providing implementation consulting in IT, EBusiness and marketing. Clients included AAH Pharmaceuticals, Northern Ireland Electricity, Royal & Sun Alliance and Willis.

He has been involved in a £20 m. MBO and was responsible for launching Royal Insurance's direct writing subsidiary (now MORE TH>N) and, as chairman and managing director, developing the business to over 600,000 policies and £16 m. profit in 7 years.

He has 30 years experience with a range of well known and publicly listed companies at main board level including American Express Card Division, Citibank Savings, Oriel Group plc and Welbeck Finance plc - which, as Marketing Director, he helped to develop from £2.1 m. to over £21 m. profit in under 5 years.

Richard has been a Member of Council for the DMA, is a founder member of The Institute of Direct Marketing, has been a lecturer and external examiner for the Diploma of Direct Marketing and helped to develop The Telephone Preference Service. Richard has a Masters in Marketing Management from Warwick Business School and a Diploma in Management Studies from Brighton University. He is a member of The Chartered Institute of Marketing and Fellow of The Chartered Management Institute and The Royal Society of Arts. Richard also helped to found Small Business Focus, a not-for-profit organisation where membership is open to all organisations having less than 100 staff within the B&NES area.

Richard has spoken at a range of conferences and seminars, including the International WWW Conference where he and Atanas Kiryakov gave a paper on Scalable Semantic Web Technology for Recruitment Intelligence.

Find out more about Richard at his whohub interview.

Richard is married with two children and has a passionate interest in wine and cooking, loves classical music, walking the dog and rugby - Bath Rugby of course.

ANDY FULLER

Andy is a Partner of E-CRM and a graphic designer. Andy specialises in design for print and the web including: corporate identity and branding, advertising, direct mail and packaging design via our partner company Designbull.

Previously he was a Designer for Mason Zimbler Advertising in Bristol and was involved with bluechip advertising and direct mail campaigns including Lloyds TSB, MessageLabs, Toshiba, Roland, and Microsoft.

With over 10 years experience as a graphic designer working for design and advertising agency’s throughout the South West, has gained a wide gamut of design skills from traditional lettering and typography design to online web design.

He has acheived a Higher National Diploma in Graphic Design and Business Studies and he also lectures at Bath College, teaching emedia and publishing courses to National Diploma students.

DAVID PIPPET

David is an Associate of E-CRM and the founder and Director of our partner company DWP.

DWP manages and develops reputations whilst clearly demonstrating a Return on Investment (ROI) to a clients business. When required, dwp also provides clients with specialist teams equiped with senior experience of developing and implementing communication strategies for some of the UK’s biggest business and corporate brands.

David has always had a strong interest in demonstrating the value of public relations. In 1998, he was awarded a BA (Hons) Degree in Public Relations and Media from The University of Exeter, where his final year dissertation assessed the most appropriate ways to evaluate public relations; the findings of which were subsequently featured in PR Week.

David is a member of The Chartered Institute of Public Relations (CIPR), the UK’s leading public relations industry body. Amongst other things, the CIPR membership demonstrates that David adheres to the CIPR Code of Professional Conduct, providing professional recognition of services offered to clients.

Prior to establishing DWP, David worked for agencies based in Bath, as well as three years working for Top 50 Independent PR Agency, Lawson Dodd Communications Management, where he managed a number of high profile clients. During his time at Lawson Dodd, he also managed a CSR campaign that was a finalist in the 2001 IPR Excellence Awards.

From 1999-2003, David was also a freelance writer for the Financial Mail on Sunday, writing on business and employee issues such as credit control, cash flow, export, mentoring and work life balance.

Previous and present clients include the Management Consultancies Association (MCA), West Cornwall Pasty Co, BDO Stoy Hayward, Norwich Union, Royal Bank of Scotland Commercial Services, Fortis Commercial Finance, Factors & Discounters Association (FDA), Chelsea Building Society, Pearl Assurance, AMP and Fascia Graphics Limited.

David lives and works in Bath, spending one day a week in London, ensuring that the strong relationships he has withnational and management journalists continue to grow.